Yahoo! now uses Google Adwords

There was a time when Yahoo and Google were fierce competitors. They were both at the same level and there were loyalists on both ends. Eventually though Google’s constant innovation propelled them to the top and Yahoo began to falter. Right now they’re trying to make a comeback by focusing on key markets that they’re strong at. Reminds me of what another social network is trying to do, hahaha Anyway, I caught this screenshot a few days ago while reading my favorite online comics. Yahoo now uses the Google Adwords platform to advertise.

It looks like the trend for social networks and megasites is that they aren’t mutually exclusive anymore. I also remember Google advertising their Chrome browser on Facebook. A lot of my friends who weren’t aware of Chrome actually downloaded it and replaced their Firefox browsers.

Humility is always the start of something awesome. Go go go Yahoo!

Thanks for reading! Now check out these related blog entries:

• State of Online Advertising in the Philippines (Yahoo PH’s Arlene Amarante)
• Reader Question: Have you ever tried applying to Yahoo or other big software companies?