I often get puzzled looks on the faces of clients each time I include social media in their digital marketing plans. The same questions keep popping up again and again – how can we measure success? Will this really work? Do we really need to spend on that? It’s looks easy, can we have someone in my staff do it? I’d usually whip out my “social media 101″ deck and explain but it looks like those days are gone because I found a really powerful video that explains beautifully what social media is all about. If you’re a businessman, marketer, or just someone interested in the world of internet marketing, then you should watch this video or you’ll miss half of your professional internet marketing life.
Powerful.
Social Media is not just a fad, its a fundamental change in how humans communicate with one another. The sooner we accept that, the sooner we will recognize how tools like Facebook, Friendster, and Twitter can actually bring our businesses to the next level.



Wow, I didn’t know the figures are that high! Thanks for the info.
Note: the video is very fast.