Comments on: T.G.I. Friday’s Restaurant Database Gathering Campaign

By: Breaking Through Website Clutter | New Media Philippines

Breaking Through Website Clutter | New Media Philippines — Sat, 04 Jul 2009 03:22:18 +0000

[...] can better profile your users better. One of my favorite local database building efforts was the campaign of TGI Fridays. They gave users discounts for giving them their contact information. I’ll write more about [...]

By: New Media Philippines

New Media Philippines — Sun, 31 May 2009 03:09:58 +0000

Hi Lawrence! I’m re-reading the book. Haha. Anyway, I’ve been waiting for the coupon code from this campaign on my mobile and I haven’t received it yet. o_o;

By: Lawrence

Lawrence — Sat, 30 May 2009 19:58:19 +0000

I’m a strong advocate of permission marketing as well. Looking forward to your future articles.