November 2, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
One of the fastest growing vectors of digital marketing is blogs. A few years ago there would only be 1 or 2 blog events per month. Now you can easily pick from 2-3 every week! This is mainly because the bloggers here in the Philippines have grown their readership and subscriber base over the years [...]
October 29, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
I’ll be giving a talk in the upcoming 17th Kapihang Entre Pinoy: Online Marketing event this coming November 14, 2009. The event will be held at the Citimotors Auditorium (Pasong Tamo corner Don Bosco, Makati) and it will be from 9:00AM until 5:00PM. The ticket for the event is only P350 so I strongly suggest [...]
June 15, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
I recently had lunch with a good friend who works for a FMCG Company. He’s a product manager and I can really describe him as a hardcore technical marketer. We had a discussion about building micro sites to push brands online and he was explaining to me how happy he was with the success of [...]
April 20, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Other than blogger features, I will also make it a point to interview and showcase Marketers or business owners who have tapped various New Media channels to promote their products and services. For the first feature, I was able to do a quick e-mail interview with the Vice-President of BlueWater Day Spa, Francis Simsim. We [...]
April 13, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
When I meet other businessmen and marketing managers of small and medium enterprises (SME’s), I’m sometimes disappointed when I hear that they’re not tapping into the internet to market and grow their businesses. If your business caters to a particular niche that has representation online through communities or social networks, then don’t hesitate to invest. [...]