Hundreds of kids wearing costumes! I went to Podium this afternoon to meet up with my aunt and sister and I was really surprised to see the place crawling with kids. Apparently they have an annual Halloween event to draw foot traffic. I love the Podium because it’s never maxed out in terms of capacity (unlike SM Mega Mall) so this was something new to me. While I don’t have actual sales data to back this up, I think that the event brought in substantial sales for the merchants in Podium because most of the stores were filled with parents and costumed children.
This is a good example on how a company can take advantage of a holiday to rake in more customers.
Anyway, in the spirit of Halloween, let me share with everyone our favorite ABS-CBN Rundown Anchor and Reporter, TJ Manotoc in his costume for this year.
TJ you are epic. Happy Halloween to all the readers of New Media Philippines!
Author’s Note: Please do follow TJ Manotoc on Twitter.



