Personal Blogging and Branding Feature: Diwa De Leon

Diwa De Leon is an award-winning composer, musician, cosplayer, and blogger. Each time I think if Personal Branding and marketing yourself, Diwa is really one of the first people that come to my mind. Using the internet, this guy has exponentially grown his business as a composer. He’s done work for ABS-CBN, GMA 7, and several other big names. Through personal branding, e-mail marketing, and sheer perseverance, Diwa has grown in his craft and has made his life better.

Diwa reveals several good strategies in this interview. In fact, he really taught me a thing or two about the basics of e-mail marketing. It’s funny how powerful e-mail can be and people usually take it for granted. In a nutshell, Diwa generated leads, clients, referrals, and repeat customers by advertising through e-mail, leading them to his portal/website, and showing them what he’s done in the past.

While having coffee with Diwa, I asked him if he was open to making a blog about music. He has a blog right now but it’s really more about his lighter side – cosplay, girls, etc. It would be great if he could be part of our campaign for Value Blogging by coming up with a blog that would really give advice to musicians who are just starting out.

For Diwa: Hopefully you’ll consider my suggestion bro. It was great talking to you and thank you for accepting my invitation to be featured here at New Media Philippines.

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5 Responses to “Personal Blogging and Branding Feature: Diwa De Leon”

  1. Thanks for the interview Carlo!

    April 25, 2009 at 11:01 am Reply
  2. It was a pleasure Diws. :)

    April 25, 2009 at 6:11 pm Reply
  3. Carlo, I hope I can also be one of your featured blogger in the future. :D

    This work of your is really a nice one. :D

    May 12, 2009 at 4:32 pm Reply

Trackbacks/Pingbacks

  1. Diwa de Leon: Composer » Interview at New Media Philippines - April 25, 2009

    [...] Philippines which deals with marketing and personal branding via the internet. He recently did a video interview with me which gave me a chance to share my freelance music career story and how I was able to use [...]

  2. 7 Free and Effective Ways to Drive Traffic to Your Site | New Media Philippines - July 8, 2009

    [...] Subscribe to Mailing Lists This tip was shared to me by my good friend, Diwa De Leon. I can’t believe I didn’t think about doing this before he told me. [...]

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