The Internet and Mobile Marketing Association of the Philippines (IMMAP) is bidding out a brand refresh campaign. Complete details can be found in the attached e-poster above. I’m posting this a bit late though seeing as it’s just one day ’till the deadline already, haha! x.x Anyway, looking forward to a strong year for IMMAP [...]
Last December we broke the news that Gung Ho Films Manila was the force behind the viral video, Vangie, the Pinoy Siri. I was really inspired with their spirit of creativity and innovation that we ended up collaborating on a project together for TV5. If you guys don’t know yet, American Idol Finalist David Archuleta [...]
A tweet by Neil Goco hints that there might be a new telco player coming to the Philippines. Vodafone Philippines now has accounts on Facebook, Twitter, and Youtube. We have no confirmation yet if this is authentic but we’ll definitely monitor.
Adobo Magazine just announced that they’re accepting entries for the Adobo Magazine Design Awards! It’s nice that digital is represented in one major category and in one special award. The major category being WEBSITES and the special award for Best Use of Social Media or Viral Marketing. For work to be eligible they need to [...]
Research In Motion Co-CEO’s Jim Balsillie and Mike Lazaridis just stepped down and the board has named COO Thorsten Heins as the new CEO and President of the company. Mike also stepped down as Chairman and will serve instead as Vice-Chairman of the Board. Jim will still be director of the company (but in a [...]
Soonr Scribble is an amazing application which lets you annotate any document and send it back to the cloud so that your team can see your comments. The app is optimized for the Samsung Galaxy Note which has the S Pen. This means you can just whip out your Note, check out a PPT/PDF/Image from [...]
First let me just congratulate the Department of Tourism, led by Secretary Mon Jimenez, for deciding to focus on social media for the tourism campaign. As a digital marketing professional I’m truly thrilled about this! The “It’s More Fun in the Philippines” campaign is groundbreaking, daring, innovative, and it will hopefully showcase what digital has [...]
After 3 years and 7 months, Jonas De Los Reyes, one of the paragons of community management in the Philippines is leaving Yahoo to head a start-up social media monitoring and intelligence company called ThoughtBuzz. The company is currently present in Singapore, Malaysia, and India with plans to expand to the Philippines and Indonesia in [...]
Rappler.com just received a ridiculous amount of publicity due to UST’s reaction to one of the articles posted by Rappler.com‘s Editor at Large Marites Vitug being published on the front page of the Philippine Daily Inquirer. This is actually perfect timing because we just had a quick e-mail interview with Rappler.com’s Executive Editor & CEO, [...]
Doctor Eric Tayag is known more for being one of the talking heads of the Department of Health here in the Philippines. We usually see him on newscasts giving tips on how to avoid getting hit with Dengue fever or other sorts of ailments and illnesses. However it’s time for Dr. Tayag to show his [...]
Rappler.com launching soon I’ve been keeping tabs on Rappler.com ever since it stumbled on my radar. It’s a “collaborative news site” that’s spearheaded by veteran journalists like Maria Ressa, Glenda Gloria, Patricia Evangelista, Cheche Lazaro, and Marites Vitug. I’m impressed with what I’ve seen so far and I can’t wait to see how this project [...]
DigitalFilipino is gearing up for their 3rd E-commerce Summit this coming February, 2012. Headlining the speaker line-up is Gillian Muessig, President & Co-Founder of company that created some of the most popular SEO software programs in the world, SEOmoz. Muessig will deliver a keynote speech that will set the theme of the conference which is [...]
It started out as a joke. A group of officemates could not get Siri, the voice command system of the Apple iPhone 4S, to understand their commands. They played around with the idea of a Filipino version called “Vangie” and cracked more jokes about different Pinoy commands and the responses it could deliver. If this [...]
We were able to confirm 100% that Gung Ho Films Manila was indeed the company behind the viral smash hit, Vangie Pinoy Siri. It was fortunate that one of my church mates and friends, Paul Pajo, was able to connect me to two of their executives: Lizanne Padilla-Alcazaren, Managing Director and Paolo Dy, Director/Cinematographer. We [...]
! GUNG HO Films Manila creators of Vangie Pinoy Siri viral video? Vangie, the Pinoy Siri, has turned into a viral smash hit here in the Philippines. The video has already racked up more than 1,000,000 views and they’ll definitely get more as the days go by. They already uploaded a follow-up video as well [...]
Multiply.com has transformed itself from an ailing social network about to be killed by Facebook into a venerable e-commerce powerhouse in the Philippines. They now have over 100,000 merchants and e-commerce related visits to the site have increased by 30% compared to May earlier this year. Jack Madrid, Multiply Country Manager (formerly from Yahoo), is [...]
One good way of doing viral marketing is to take advantage of any video that’s currently making a huge wave on social networks. In order to make the most of this though you have to react pretty fast and put up your follow-up video before the momentum dies down. You’ll also have to consider how [...]
A report came out yesterday talking about the different prices of LTE (4G) in different countries all over the world. This is relevant news for us since SMART is working on rolling out their LTE service in 2012 (or 2013, nobody really knows). We’re currently part of the beta test and to say that this [...]
Following Google Zeitgest 2011, YouTube just uploaded YouTube Rewind 2011 showing the most watched videos in the last year. Our very own Maria Aragorn is part of the top 10. The most watched though is probably the most annoying — Rebecca Black’s Friday MTV (ugh). Anyway, check it out below! YouTube Rewind 2011 I can’t [...]
As a blogger on technology, new media, and trends I always try to explore as many gadget ecosystems as possible. I’ve been immersed in the world of Apple and iOS for the last few years so I decided to get find out what Android had to offer. I’ve tried several Android handsets including the Smart [...]
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