Remember the article I wrote about the Medicol Winner’s Circle campaign? Someone from their team contacted me and we clarified a lot of things. The site is still on beta testing and it will get upgraded and updated in the coming weeks. What I found refreshing was that they were very receptive to the feedback I gave (which is rare these days). The potential for the campaign is there especially since they have a solid content line-up with their webinars. All it needs now is a major UI overhaul to make it more friendly for users.
After getting off the phone I realized though that my writing style in that post probably was a bit too harsh. I’ll make it a point to get rid of the attitude when it comes to case studies and be more objective. So if anyone was offended by that particular entry, please do accept my apologies. I’ll try to edit it over the weekend so that it’s not as “evil” as it is right now, haha.
There’s a good lesson in blogging right there. 
Nice case study!
I think a freelance Virtual Assistant could better handle the online ad campaign of Medicol. I hope I could outsource that project.