I logged on this morning and I was pleasantly surprised to see a localized and custom-made Google homepage. They changed the logo of Google to the colors of the Philippine flag and they even stylized it a bit making it striking and beautiful. This is something that Google is famous for doing and website publishers should learn from this. Making these small changes can bring your brand closer to your consumer because you become more relevant and personal.
These happen in every country. Google is effective in customization. The Google logo will change if your countries would have like, Christmas, national day, valentine and so on. They will change their logo to something related to the day we celebrating.