FarmVille has more users than Twitter

I found this very interesting article on Mashable showing that FarmVille, a popular casual game on Facebook, has more users than micro-blogging tool Twitter. Apparently FarmVille now has 69M active users. This means that 69M people all over the world log-in FarmVille at least once in 30 days. That’s almost 3/4 the population of the Philippines, LOL! Twitter, on the other hand, has an estimated user base of 20M. Shocking right? You’d think Twitter would have more users since it’s getting so much media mileage on traditional channels (compared to FarmVille anyway).

Quality of users versus Quantity
This doesn’t mean that FarmVille has Twitter beat. In case of sheer volume, yes Farmville has the edge. However in terms of use and actual users, I think Twitter still has the upper-hand. Farmville’s impact on the world is not that big since it’s really just a platform for entertainment. Something to do to kill time. It really won’t change society in any way except maybe raise awareness on how to farm (lol).

Twitter is being used as a tracking tool and news channel by a lot of industry leaders and influencers. One Tweet can change the course of your product. FarmVille can’t do that for you (unless they offer advergaming options in the future).

Anyway, if you have Twitter, follow me. :)

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2 Responses to “FarmVille has more users than Twitter”

  1. Well, this simply means that Facebook has that many members/users. :p

    How’s that for showing what social networking site has the most users?

    February 23, 2010 at 8:34 pm Reply

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  1. Zeroed And Noughted » How social networks should take advantage of sheep mentality in targeted advertising - March 11, 2010

    [...] Facebook now has more than 400 million active users. 50% of these log on to the site at least once a day. 3 billion photos are uploaded a month. These figures are staggering. Facebook now drives more traffic to news sites than Google, according to GigaOm. Farmville – a small Facebook-based game which depends upon social interaction – actually has three times as many active users as Twitter. [...]

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