New Media Philippines

So… Bench will donate 1 million pesos to a charity if their endorser, Dingdong Dantes, gets 1 million followers on Twitter. In all honesty I don’t think Dingdong needs a promo to reach 1M given his popularity. All he has to do is to ask help from his other celebrity friends to tweet to their [...]

Congressman Winston Castelo filed House Bill 5316, also known as the Anti-Planking Act of 2011, that will ban planking in the Philippines. He goes on to say that “The Filipino psyche of our young children in school is under attack — right here and now. Planking now rears its ugly head as a form of [...]

One of the things I love about my job is the innovation and creativity with the medium. There’s so much you can do to push the limits and that’s something that we tried to do with our new campaign “Nasaan Si Aga“. Mechanics are simple: guess where Aga Mulach is going to for the first [...]

If you’re using Google Chrome as your browser and you’re already on Google+ then this might be interesting news for you. Crossrider developed and released Google Chrome applications which will let you view and update your Facebook and Twitter accounts while you’re on Google+. I installed both apps and while it does make it “easier” [...]

I did some math using the ComScore data on Facebook penetration to come up with the estimate on the number of Twitter and LinkedIn users in the Philippines. If the total universe of Filipino internet users is 24,946,241 all we have to do is get 16.1% to determine how many there are on Twitter and [...]

As of this writing Manny Pacquiao is dishing out all the punches in his fight against Shane Mosley. I haven’t even seen Mosley do a decent offensive yet! It looks like Pacman is well on his way to securing another gigantic victory. Anyway, on the social media side it’s expected that #pacman would be the [...]

Twitter 101: Getting Twitter on your Mobile Devices This article is part of New Media PH’s Social Media Marketing 101 Series. We will be having several entries in the next few days that talks about the basics of social networking sites for businesses and individuals. One of the best ways to enjoy Twitter is by [...]

Twitter 101: Setting up an Account This article is part of New Media PH’s Social Media Marketing 101 Series. We will be having several entries in the next few days that talks about the basics of social networking sites for businesses and individuals. Twitter is a push-based social networking service. Each time you post an [...]

Justin Bieber’s concert is scheduled for May 10, 2011 at the Mall of Asia concert grounds. From what I’ve heard organizers are expecting 50,000 Filipinos to watch the concert. In fact most of the tickets are already sold out! Anyway, to add to the Bieber Fever in Manila, #mahalkitabieber is now a trending topic on [...]

I recently read an article on Penn-Olson about the top reasons why people unfollow brands on Twitter. Based on the study Social Break-up, the top reason at 52% is that people find the tweets of the brand boring or repetitive. 41% also feel that their Twitter stream is already being spammed by marketing posts that [...]

Actress, host, and model Anne Curtis hit the 1,000,000 mark on Twitter today making her the most followed local artist (please correct me if I’m wrong). Twitter has become one of the most effective tools of engagement for celebrities in the Philippines. However it’s also turned out to be a PR nightmare for celebrities who [...]

Twitter updated their site recently which now lets users localize the top trending topics. New countries were added and one of them is none other than the Philippines! This update will help marketers and analysts find out what’s being talked about on Twitter locally. To adjust your settings just go to your Twitter homepage and [...]

People have a tendency of saying “everyone on social media says…”. It’s funny because if you really think about it how can one say that indeed everyone is saying one thing? WIthout the proper monitoring and analytics in place everything is just conjecture and you might end up making wrong decisions because you’re misinformed. This [...]

Buffer is a new way to schedule your tweets. This is a very useful app and I highly recommend it. To start just head on over to the Buffer website and then sign-up with your e-mail address and preferred password. You can then install the Buffer app on your Chrome browser so that it will [...]

Earlier today NewsBreak had a “twitterview” with Senator Gringo Honasan. In a “twitterview”, the guest is asked questions via Twitter by several panelists who are also all on Twitter. The discussion was moderated by NewsBreak’s Glenda Gloria (formerly head of ABS-CBN’s News Channel, ANC) and Twitterati @I_amHolo. The relatively peaceful interview became tense though when [...]

Manny “The Pacman” Pacquiao made his debut a few days ago on the popular social networking site, Twitter. You can now follow him @mannypacquiao. The account is actually verified by Twitter which means this is probably the Pacman himself! As of this writing his has 6,000 followers and rapidly growing by the hour. So far [...]

Azkals, the Philippines football team, routed Mongolia yesterday in Bacolod 2-0. Phil Younghusband and Chieffy Caligdong scored a goal each to power the team to victory. I’m sure it also helped that we were playing with home court advantage. According to reports a little over 18,000 Filipinos were there to watch. I can’t imagine how [...]

As I write this piece, 250,000 protesters flock the streets of Cairo as a new government takes over, one where Hosni Mubarak remains President. Egypt is a nation under fire. Internet connection is still out. All communication channels are suspended like SMS, TV broadcasts, and some mobile networks have ceased to exist since last week. [...]

Carjacking has been rampant recently and the public is not sitting on this one. Along with the series of car-related crime sprees are valuables taken – including lives of innocent people. Carjackers are now considered a grave threat among the citizens within the Metro. Regional police departments have been on full alert following the car [...]

It has been a great year for social media. Facebook has paved the way to more social engagement for both companies and consumers. Twitter made crucial changes and deals with other platforms to enhance its services. LinkedIn redefined how companies and HR personnel execute conventional recruitment procedures. Location-based platform Foursquare and group-buying site Groupon are [...]