April 11, 2010
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
If you’re still doing your job our marketing your business like it was still the 1990′s, then your missing out on a lot of opportunities. Each generation has different sets of opportunities and advantages. For this generation the “killer app” is technology. Let’s embrace it and use it well so we can have better lives [...]
April 6, 2010
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
A couple of months ago Facebook released a feature called vanity URLs. They gave us the ability to customize the URLs of our profiles. Instead of facebook.com/214010359, to would be able to change it to facebook.com/wauks. You can also do this for your Facebook Official Profiles. Here’s a quick 2-step guide on how to change [...]
April 4, 2010
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Whether we like it or not each time we post something it adds to our personal brand via the principle of association. Photos, links, quotes, or the quizzes that we take are all co-branded with our names. There’s no escaping it and we really have to be more responsible with the content that we share [...]
March 21, 2010
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
This coming April 3, the iPad will be released in the US. The following month it will start shipping to all parts of the world. Most filipinos look at this as just another expensive gadget, but there’s actually a treasure chest that’s waiting to be unearthed. Other than the usual media playing and browsing, the [...]
February 28, 2010
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
I had some free time tonight so I decided to sign-up for an account over at Formspring. It’s basically a website which allows people to ask and answer questions anonymously. I already configured it so that the questions that I answer will appear on my Facebook and Twitter account (technology is fun). If you have [...]
February 21, 2010
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
I gave a talk on how to leverage the internet for success to Ateneo students during AISEC’s seminar last Saturday morning. One of the points that I stressed on was that the internet has radically changed the communication and networking. Young people often tend to take the internet for granted because they grew up with [...]
January 17, 2010
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Carmina Topacio is the next rising Filipina online star. She made waves on Youtube after she started uploading videos of her doing covers of various pop songs. Her cover of Eraserhead’s Magasin now has almost 200,000 views. Here’s a stellar example of how someone can literally be famous by leveraging social media and the internet. [...]
November 15, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
In the latest episode of Smallville (S908), Clark Kent’s alter-ego’s online identity is stolen by a bunch of kids who are big fans. They make Facebook, Youtube, and Twitter accounts for the “Blur” and they’ve even made a blog for him. Since the Blur didn’t really have his own social media accounts, the people actually [...]
November 6, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Paul Pena, one of my contacts in Facebook, mentioned a term that I won’t forget. We were discussing Personal Branding when he said “You 2.0“. It pretty much sums up what personal branding is in terms of the online space and I wanted to tackle that a bit in this post. One of the questions [...]
September 20, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
One question that always pops up during my talks and forums is if people should buy their own domains in lieu of using free blogging/website platforms. I’ve answered it in probably a dozen ways already but it was only when I was giving a Blogging 101 Seminar at Victory Greenhills when I think I hit [...]
August 21, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Social Networks, by definition is not really a private tool. That’s why I find it a bit weird when people are angry when the information they put up on their sites spreads around. Anyway, here’s a reason for you to make sure that your social networks are updated and “clean”. Apparently the trend now in [...]
July 13, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Did you guys know that a lot of companies include “googling” your name during background checks? The last thing you want to come out on Google are negative comments or reviews about you because it can actually affect your chances of closing a deal or getting a job. What’s key is to make sure that [...]
May 20, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Remember what HR Expert Sonnie Santos said in his interview about Personal Branding? One of his key points was to make use of LinkedIn, a social network that’s mostly used by corporate headhunters and recruiters. I just wanted to share with everyone that LinkedIn is really effective, and I recently got several inquiries. Note that [...]
April 24, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Diwa De Leon is an award-winning composer, musician, cosplayer, and blogger. Each time I think if Personal Branding and marketing yourself, Diwa is really one of the first people that come to my mind. Using the internet, this guy has exponentially grown his business as a composer. He’s done work for ABS-CBN, GMA 7, and [...]
April 23, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Kel Fabie is a professional host, magician, and mentalist. He used to be on radio but decided to go full time with his passion for magic last year. What’s amazing about his story is that he really relied on social media to generate opportunities for his craft and this resulted to him without having to [...]
April 22, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
I’ve been talking about Personal Branding and Value Blogging but now I would like to stop with the theory and start showing you examples. I’ve had the chance to meet several wonderful people who I believe personify personal branding.These individuals were also gracious enough to allow me to interview them on video and I’ll be [...]
April 21, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
This next blogger that I’m going to feature is one of my “corporate mentors”. I read his blog a lot, especially way back when he was really focused on giving career tips. Sonnie Santos has been blogging for 3 years now, and he has more than 15 years experience in HR. He currently serves as [...]
April 14, 2009
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
I was reading the blog of my good friend and fellow blogger Sonnie and in one of his posts he talks about the importance of managing your personal brand – especially through the various social networking channels like Facebook. Sonnie has worked in the Human Resources field for over 15 years so I think he [...]