ShareOver the past few weeks I’ve been getting an unsolicited SMS which says that a certain MERCADO is leading the mayoralty race in Makati. The message says that the data comes from a commissioned SWS survey. This is a very bad example of how to do mobile marketing in the Philippines. First, this is actually a violation of the rules made by the National...

ShareI’ve noticed that more Filipino professionals and businessmen are now using BlackBerry smart phones. I use a BlackBerry Bold 9000 myself and other than the small tech issues, I’m very happy and satisfied with the unit. I literally am able to run my business and all my other sidelines using the phone. Ultimately the main attraction of the...

Share I got an invitation from Singapore to have a coffee session with Mobile Marketing Association President Mike Wehrs during his brief stay here in the Philippines. He was the keynote speaker and guest of honor in the recent Internet and Mobile Marketing Summit which was hosted by the IMMAP. I was very interested in this meeting because I’ve always...