New Media Philippines

According to a white paper report by Akamai, the Philippines is ranked 103 globally in average internet speed. Based on the Q2 2011 data the average internet speed of Filipinos is 1.2 Mbps. 10% have more average speeds of more than 2 Mbps. This is actually and improvement versus last year and the previous quarter. [...]

The Internet and Mobile Marketing Association of the Philippines (IMMAP) just announced the new Board of Directors for 2012 and I must say I’m impressed! I’m looking forward to a great year ahead for the industry with these guys leading the way for Digital Marketers. Extra special shout out has to go to Coni Cruz. [...]

I was monitoring twitter last night for the Agency of the Year Awards winners. One award I was looking forward to be handed out was the Digital Excellence Award. This was the first time it would be given out during the AOY. AdoboMagazine tweeted that the winner was Ogilvy and Mather! Congratulations! I’m trying to [...]

Last year I gave a talk during the e-Commerce 2009 Summit which was organized by one of my mentors, Janette Toral. I was still working for Friendster then as their Digital Marketing Manager. In my session, I shared my thoughts on how to make self-advertising platforms work. Janette recently uploaded the video of the talk [...]

Everyone who watches television has seen them, or read a newspaper had read them or listened to the radio has heard them. Now, ads are proliferating left and right you can virtually see them everywhere you go. When you head to the bus station or ride the train to work or even go online, people [...]

Will Social Media help a broker sell a house or a condominium unit? Definitely! Facebook, Twitter, and Youtube are mass audience communities which will let a brokers generate leads. There are also several free classified ad websites which have massive daily viewers which you can also tap. Let’s face it guys, it’s already 2010! If [...]

One of the blog entries here in New Media Philippines is currently being swarmed by comments directed to President Noynoy Aquino. If you guys noticed, the blog entry entitled “President Noynoy Aquino’s New Website (www.president.gov.ph)” is one of the most active articles. If you read through the comments you’ll see that they’re all directed towards [...]

The latest issue of Money Sense magazine is already out on stands (July-August issue) and I’m happy to let everyone know that I have an article in it! Their Editor-In-Chief asked me to write a piece on how social media marketing works here in the Philippines and how SME’s can take advantage of it to [...]

As most of you know, I’m getting married in 2 weeks time. Preparing for the wedding was definitely hard but I’m sure it will be worth it come the big day. Anyway, while going over my budget, I realized that we’re investing a lot on photography and video. This is probably the same for a [...]

I was invited to guest on Media In Focus with Noemi to talk about President Noynoy Aquino’s social media strategy. I usually say yes without hesitation for interview requests on this particular show because it’s really such a delight to talk with the anchor – Cheche Lazaro. Anyway, ANC was gracious enough to upload the [...]

Catalyst Interactive Marketing, my consultancy company, staged our first Internet & Social Media Marketing Program for Filipino Entrepreneurs and Marketers last Friday, July 9, 2010 at the Oakwood Hotel in Ortigas. I’ll write a more detailed summary article tomorrow afternoon. For now let me share with everyone some photos of the event! Photos by my [...]

I can finally cross out one of the goals in my bucket list. It’s always been one of my dreams to be featured on a national broadsheet (by doing something good, hehe). Today my interview with Cora Llamas appeared on the Business Agenda section of the Manila Bulletin. Initially I was expecting to have a [...]

Blogging combined with social media is one of the most potent combos for personal branding. The people in your social networks are those that potentially have an influence on your career or business in the next few years so it’s important that you leverage your online connections with them to let them see the good [...]

Mulat Pinoy, a website advocating population development, is giving a Flip Video Camera to the winner of their POP-I Video Contest. The mechanics are fairly simple. Just answer the question “Will you burn in hell if you use contraceptives?” in a 30-90 second video which you can just upload on Youtube. It can be as [...]

Around two weeks ago I was invited to talk about social media and internet marketing for small-medium businesses on the show Mornings @ ANC. In all honesty I was expecting a rather stiff and formal session but I was pleasantly surprised to see that the hosts were fun, light-hearted, and definitely entertaining. I was interviewed [...]

My fiancee and I were lazy this evening so we decided to have some Chinese food delivered from North Park. I gave them a call and while I was browsing their website trying to look for the menu while waiting for them to pick up. Eventually I heard a voice on the other line and [...]

I recently gave a short talk to PR professionals during the seminar hosted by the International PR Association and the Public Relations Society of the Philippines. The thrust of the talk was to just get them in on the idea that social media is here and it will continue to grow at an exponential rate. [...]

comScore recently released a study showing Filipinos as one of the most engaged and active when it comes to Social Media. In the same report, they said that 84% of all online Filipinos used Facebook. I checked out Facebook’s advertising platform to get the total number of registered Filipinos. As of today, there are 12.4M [...]

I’ll be giving talks on Personal Branding and Blogging this coming Saturday, April 10, at the Make Money 2.0 seminar which will be held at the Victory multi-purpose hall at Promenade Greenhills. To those who’ve already downloaded and read the Social Media Guide for Filipino Entrepreneurs, you can approach me after my talk so we [...]

I’m very happy to announce that the Social Media Guide for Filipino Entrepreneurs eBook is now available for download! To get your FREE COPY, sign-up at the form located in the sidebar (right of this post).