I was recently interviewed by Beth Morrissey from ABS-CBN (News & Current Affairs) about how the Presidential candidates are using Social Media and the internet in the 2010 campaign. It was a pretty interesting discussion we had since she was genuinely interested in internet marketing and she had a pretty good grasp of the topic. It was really more like an exchange of ideas than an interview. Anyway, let me just share the share the article which was posted on the ABS-CBN News website. New media consultant Carlo Ople is skeptical that politicians in the Philippines will be able to replicate...

… that’s what a lot of business people here in the Philippines still think up to today. This made me reflect a bit and it made me realize a few things. First, them being ignorant is actually cool. Why? Because it means that it gives us a a window to penetrate their markets because they’re not being represented online. By simply not being in the fight, they’re leaving themselves and their customers wide open for a flanking attack from other people who are going online. When the money starts to change hands that’s when the brutal reality sinks in for those who don’t...

Hi everyone! My consultancy company, Catalyst Interactive Marketing, is currently looking for partner freelance designers, developers, and suppliers that we can farm out work to. Pegs and direction will come from our team we just need someone to execute. If you’re interested, please do send me an e-mail at carlo@catalyst.ph. Kindly include a link to your personal site or portfolio. If you have reseller rates, please indicate them as well in your e-mail. Cheers!

To promote Internet Marketing in the Philippines, we came up with this video which basically shares the latest statistics and data from various published studies. This is actually the third version already of the original video which I posted several days ago. The effects and numbers in this version have been corrected and updated so please do feel free to share this with your friends and co-workers. Thanks to my good friend Sansan De Leon for helping us in making this wonderful 2 minute primer on Internet Marketing in the Philippines. Booyah! For more information on our Internet Marketing Agency,...