April 30, 2011
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (857)
Fitz, one of the speakers during iBlog 7 talked about how he used Foursquare to raise awareness and build brand equity for his blog “the Thirsty Blogger”. He shared that he would leave tips on various restaurants and coffee shops about the coffee, what they can do there, and other interesting stuff using the “Thirsty [...]
April 20, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (857)
Foursquare is a relatively small community here in Philippines compared to Facebook and Twitter but it’s already getting some love from local companies via Foursquare specials. I was checking-in Vmall a few days ago and I was alerted to at least 5 specials nearby. This also popped up when I was in Fort Bonifacio. It [...]
February 16, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (857)
I got this tip via Tonyo Cruz‘s Twitter. According to SocialPR, the Philippines has 45,000 users of the mobile check-in service Foursquare. If this information is correct then that’s a considerably low number considering we have over 20,000,000 Facebook users. The primary reason probably is that the market hasn’t adopted the desired behavior of letting [...]
February 15, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (857)
How should brands use Foursquare to reach out to more customers? Here’s a good example of a restaurant operating in the Philippines using Foursquare Specials. I went to Pancake House in Bonifacio High Street the other day for a lunch meeting. While waiting for my colleague to arrive for our meeting I decided to check-in [...]
December 26, 2010
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (857)
Looking back 2010 was a big year for social media and the digital marketing industry in the Philippines. It’s the year where we saw the Philippines skyrocket to the 6th biggest country on Facebook at 19M registered accounts. We were also cited several times by different studies saying that we had the highest level of [...]
July 5, 2010
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (857)
LOL. Couldn’t resist writing this short entry. One of my closest blogger friends, Noemi Dado, checked-in the House of Representatives a few minutes ago via Foursquare. As proof of her being a new media political advocate, she got awarded the Mayor badge, hahaha! To those who don’t know what Foursquare is, it’s a mobile social [...]
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