December 8, 2011
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Posted by: Dodge Ronquillo
closeAuthor: Dodge Ronquillo
Name: Dodge Ronquillo
Email: dodgeronquillo113@gmail.com
Site: http://dodgepodge.wordpress.com
About: Dodge Ronquillo is currently working as a Business Development Specialist for a local online game publisher. Aside from being a corporate dude, he's also a part time physically active guy and a budding entrepreneur. Oh, and don't let the corporate look fool you, that only happens once in a while, as needed. Read more about him at http://www.dodgepodge.wordpress.com.See Authors Posts (12)
The value of a “Like” for a brand on Facebook just went down dramatically. Facebook just announced that they’re going to launch a “Subscribe” button for brands on Facebook. This button will be not just available on the social network but they will also roll-out a plug-in that developers can install into their websites. The [...]
December 4, 2011
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Posted by: Carlo Ople
closeAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
My Facebook Account Disappeared Yesterday felt like an ordinary day. I woke up in the morning, stood up from bed, and checked Facebook (lol). I was in for a rude awakening though. For some unexplainable reason my personal account was no longer there. I could still access the pages that I was admin for but [...]
November 1, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
I log-on to Facebook daily and one of the things that keep popping up on my News Feed is the update that shows what my friends have read on Facebook. Apparently Yahoo is the only site taking advantage of this feature for now since they’re the only ones I see on my stream via this [...]
October 3, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Set to be announced this week at Advertising Week in New York, the new Facebook expandable ad unit will probably carve out a huge chunk of the online advertising budgets of companies all over the world. For the longest time companies could only get on board via the marketplace or several types of low visibility [...]
September 21, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Facebook just announced on their blog that they’re going to revamp the News Feed section. Probably the biggest change is the announcement that they’re merging Top News and Most Recent into just one feed. The upcoming News Feed will adjust to how often you visit Facebook. News Feed if you haven’t visited in a while [...]
July 10, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
If you’re using Google Chrome as your browser and you’re already on Google+ then this might be interesting news for you. Crossrider developed and released Google Chrome applications which will let you view and update your Facebook and Twitter accounts while you’re on Google+. I installed both apps and while it does make it “easier” [...]
July 7, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Facebook launched their newest product earlier today called Facebook Video Calling. This new feature lets you make video calls to your friends on Facebook with just one click of a button. The service was brought about by Facebook’s partnership with Skype who powered the technology. In essence this is actually a Skype mini-client that you [...]
May 30, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
A lot of brands are getting into promotions on Facebook these days. They usually do contests and to determine the winner they check which entry has the most number of “likes”. Well, that’s actually a violation of the policies of Facebook. In the May 11 update of the policy, Facebook explicitly said: 3. You must [...]
May 24, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Facebook’s penetration of at least 93.9% (relative to online users) in the Philippines has turned us into the social networking capital of the world. If you think about it Facebook’s growth locally has snowballed in the last 2-3 years and that’s why I’ve always wondered when they would set-up shop here. I was always under [...]
May 22, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
When coming up with landing pages for your products you should always have a clear objective in mind. If you cram too much information on the page you’ll end up losing the lead and they probably won’t like your page. However if you come up with something simple and direct to the point then you [...]
May 22, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
A lot of brands are getting into Facebook these days and spending hundreds of thousands of pesos (if not millions) on Facebook Advertising to pump up their number of “Likes”. One company though stood out. Group buying website Metro Deal has amassed over 500,000 “Likes” on their page. Did they spend millions upon millions in [...]
May 15, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
This was coming and I think a lot of Filipinos were expecting this to happen. According to 24/7 Wall St the Philippines has the highest penetration of Facebook in the world at 93.9%. Penetration means the total number of Facebook users vs the total number of Internet users in the Philippines. Also, based on this [...]
April 16, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
According to the latest study by ComScore, the Philippines is the number 1 country in the world when it comes to Facebook Penetration. Before anything let me explain what “Facebook Penetration” means. It’s the total number of Filipino Facebook accounts compared to the total number of Internet Users in the Philippines. Also note that this [...]
April 9, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
People have a tendency of saying “everyone on social media says…”. It’s funny because if you really think about it how can one say that indeed everyone is saying one thing? WIthout the proper monitoring and analytics in place everything is just conjecture and you might end up making wrong decisions because you’re misinformed. This [...]
April 2, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
After getting a lot of complaints from users who didn’t know what they were getting into when they converted their personal profiles to official pages, Facebook decided to finally just take down the tool before more people “accidentally” used it. If you try accessing the URL of the original page it just shows the default [...]
April 1, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
You can now convert your personal Facebook profiles into Official Pages (Public Figure, Brand, Business, etc). Facebook rolled this out a few days ago and being the eager beaver that I am, I converted my page since I already was near the 5,000 friend limit. However it looks like I will end up regretting my [...]
March 29, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
Facebook Questions is a new feature rolled out by Facebook. Users can post a question on their profile and all those who answer in their network will display their answers on their respective networks as well making this a potent recommendation engine. As of today it’s currently not yet activated on all Facebook Official Pages [...]
February 23, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
The Facebook FBML application is one of the most used tools for brand pages. The ability to turn a specific customizable page as the landing page for users who aren’t fans yet opens a lot of opportunities for businesses push specific marketing messagers to their customers. It’s also a great way to convince non-fans to [...]
February 21, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
When Facebook changed the profile page layout they included featured photos below your name. A lot of artists actually found ways to make the page look creative and “artistic”. By cutting and dividing one photo up you can out various sections of it on the featured photos, the profile photo, and the photo uploads at [...]
February 16, 2011
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Posted by: Carlo OplecloseAuthor: Carlo Ople
Name: Carlo Ople
Email: oplecarlo@gmail.com
Site: http://newmedia.com.ph
About: Carlo is the founder and Principal Consultant of Catalyst Interactive Marketing Inc., a digital marketing agency. He's handled varied clients from politicians, SME's, to multinationals. Prior to Catalyst, Carlo was the Digital Marketing Manager of Friendster and he was also the Casual Games Division Marketing Head for Level Up Philippines.See Authors Posts (852)
HTC announced two Android powered phones with a built-in Facebook button in the hardware during the Mobile World Congress 2011. The two phones are the HTC Salsa and the HTC Chacha. The difference is that the Salsa has no keyboard while the Chacha has one. So what does the Facebook button do? According to HTC [...]
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